Magie Cook

An award-winning Latina entrepreneur who went from living in an orphanage to creating a wildly successful salsa company she sold to Campbell’s Soup for $231M, Magie Cook inspires audiences around the world to face their biggest obstacles and reach their greatest potential.

Magie Cook grew up in Mexico, living in an orphanage with 68 other children. As a child, she taught herself how to play basketball and ultimately immigrated to the US on a basketball scholarship at the University of Charleston. While there, she started to make fresh salsa for her friends—and word spread of her delicious recipe.

After graduating, Magie struggled to find a job and was on the brink of homelessness—until her friends entered her in a fresh salsa competition. Magie won the contest unanimously, was gifted $800 to start her business, and Maggie’s All-Natural Fresh Salsas & Dips was born. Just four years later, her company grew into a multi-million dollar enterprise. She sold the company to Campbell’s Soup for $231M in 2015.

Now Magie travels the world, inspiring individuals and organizations with her high-energy keynotes. Combining research-based data and inspirational storytelling, Magie provides strategies for organizations to optimize performance, improve employee happiness and well-being, and transform workplace cultures into more equitable, creative environments for leaders to grow. Her charismatic humor, vulnerability, and pragmatic approach for tackling the challenges of work and life energizes audiences and motivates them to see what’s possible when they shift their mindset towards success, resilience, resourcefulness, and relentlessness.

Magie is the recipient of numerous awards, including the Nobel Entrepreneurial Prize in Mexico, the Small Business Administration’s Young Entrepreneur of the Year Award, and West Virginia’s Generation Next “40 Under 40” Award.

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