David Allison

Drawing from his groundbreaking behavioral science research, David Allison helps the world’s biggest brands understand and connect with their teams' and customers’ human values—positioning them for growth and success in today’s quickly-changing landscape.

Regarded as the world’s foremost human values expert, David Allison is focused on changing how we understand ourselves, the people around us, and those we hope to engage with in our work. As the founder of the Valuegraphics Project—the first global inventory of core human values—he has transformed human values into measurable data and created an entirely new type of human-centric insights. He helps major brands like Google, PayPal, lululemon, and the United Nations Foundation understand and connect with people by honoring their values. 

In today’s tech-driven, quickly-changing landscape, David’s fast-paced and fascinating keynotes serve as a timely reminder that to thrive in the future, we must lean into what makes us quintessentially human.

David’s work is included in college textbooks used worldwide, and has been featured in Harvard Business Review, Forbes, and INC Magazine. His latest book, The Death of Demographics, was hailed by critics as "Convincing, insightful, and...revolutionary."

Books & Movies

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